Microsoft Xbox hits power-up, news by Hebei Longsheng Metals and Minerals Co
| Microsoft Xbox hits power-up in pandemic console wars Nintendo has announced an increase production of the Switch gaming console, citing demand from consumers looking for stay-at-home entertainment options. At the same time Sony is reported to have had trouble ramping up the production of the new PlayStation 5 console. Panjiva’s data for console imports shows that U.S. imports had previously struggled, with imports from China, which accounted for 90.4% of U.S. imports in the past 12 months, falling by 36.4% year over year in the second quarter. Some of that business may have shifted to other Asian countries, whose imports increased by 895.7% year over year in the same period. Panjiva shipment level analysis of the three major console brands show that Nintendo and PlayStation have continued to decline recently with imports associated with Nintendo down by 9.9% year over year in July and August combined. PlayStation imports saw a faster decline of 34.3% that could be partially attributed to planned inventory lightening before their launch. Microsoft’s Xbox brand followed the opposite trend, with imports increasing by 56.5% year over year. That may indicate that the launch of their new console, the Xbox Series X / S is on track. By Hebei Longsheng Metals & Minerals Co,. Ltd. |
